Emotional connection and brand loyalty are what distinguish consumers from brand lovers. Every brand should invest time and money in building a community, because of the marketing benefits it provides in both the short and long term. But what benefits exactly? And, how can you build such an effective marketing program? Let's find out!
By reading this eBook, you will get:
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TERRITORY Influence is the leading full-service Influencer Marketing partner in Europe. Part of Bertelsmann Group, the agency has a strong offline & online expertise with more than 3,600 campaigns over the past 17 years. Its mission is to place humans at the core of marketing strategies by always providing the best solutions for brands to collaborate with relevant influencers (Nano, Micro, Macro & Stars) and generate a real business impact. With its own platforms (TRND & InCircles) or white label solution, it sets no limits for its clients – such as L'OREAL, Carrefour, Nestlé, Beiersdorf, Philips...